UX & UI Design

Designing Digital Experiences That Feel Effortless

Great digital products do more than look good. They simplify complex tasks and guide users intuitively. Our UX/UI Design service creates streamlined, elegant experiences that delight users and deliver measurable impact.

About the Service

At Rocket Lab, we bring design expertise combined with a user-first mindset. Whether you are launching a new product, refreshing an existing experience, or advancing a platform for scale, we prioritise intuitive designs that support both your users’ needs and your long-term goals.

What We Offer

User Research and Discovery
We begin with user interviews, testing, and behavioural insights to fuel purposeful design decisions.
UX Strategy and Flow Mapping
Clear, efficient user journeys designed to reduce friction and boost engagement.
Wireframes and Prototyping
From sketches to interactive prototypes, we validate assumptions early so that you can move forward with confidence.
High-Fidelity UI and Visual Design
Designing polished, accessible interfaces that reflect your brand and delight your users.
Design Systems and Style Guides
Creating reusable design components and guidelines that ensure consistency as your product grows.
Design and Development Collaboration
Designers working side by side with engineers to ensure pixel-perfect implementation and practical interaction.

Figma

NextJS

GraphQL

ReactJS

Typescript

Jest

Our Design Process

Discover and Align

We explore your objectives, users, and challenges to define what success means.

Plan and Map

We craft user flows, wireframes, and information architecture that lay the groundwork for clarity.

Design and Prototype

We develop high-fidelity designs and interactive experiences that bring your vision to life.

Test and
Refine

We validate ideas with real users, gather feedback, and iterate for peak usability and impact.

Handover and Support

We provide development-ready assets, documentation, and ongoing support to ensure smooth implementation.

Evolve and
Optimise

We track performance, gather user insights, and continue to refine the experience so it adapts to new needs and opportunities over time.

Why Rocket Lab

We turn complexity into clarity
We design with purpose and intent
We deliver value through every interaction
We solve problems with elegant solutions
We design with care and empathy

Results Backed by Experience

From funded startups to enterprise leaders, our clients share how we’ve helped them achieve their goals.

Kim Janson

Head of Design, Sydney

Superloop

We had the pleasure of working with Rocket Lab team for the development and launch of the Lasoo.com.au website and app. With a tight launch timeline to comply with, Julien assigned 4 talented front end engineers with the appropriate skillsets to help us get both the app and website across the finish line on time. The guys worked together very well with our internal resources and blended into our process seamlessly. We were very impressed with the level of skill from each of the engineers, while their teamwork, professionalism and dedication was exceptional.

Mathew Paule

General Manager, Sydney

Lasoo.com.au

Rocket Lab's ability to help define and execute our business through software in a timely fashion, has been a breath of fresh air and a pleasure to work with. They guided us through the launch of our MVP and due to their expertise in developing web & app products, our business has been going from strength to strength!

Anthony Mazzei

Co-founder, Melbourne

Erin Living

Julien and his team are a real pleasure to work with. They are well rounded with a solid understanding of design/user experience best practices as well as diving deep under the hood with solid web and app development capabilities. Don't think twice about working with this super responsive crew of forward thinkers :)

Woj Kwasi

Founder, Adelaide

Kwasi.com

We have a long standing partnership with Rocket Lab who provide Webjet with critical strategic and development services for our front-end websites. The partnership has grown over the years and we are delighted with the innovation and output we continue to receive from the team.

David Galt

CEO, Melbourne

Webjet AU/NZ

Rocket Lab has been one of James Hardie’s digital partners for the past 12 years. This tenure is a testament of their customer centric approach, technical nous and all round ‘nothing’s a problem’ attitude. Over the years Rocket Lab have seamlessly integrated with James Hardie in delivering a number of key projects for the business that to this day continue to be critical to the success and functionality of our operations.

Luke Cheng

Customer Marketing Manager, Sydney

JamesHardie.com.au

Rocket Lab helped digitally transform our business by moving from our initial MVP website/platform built in India to a scalable website and architecture built on the latest JS tech stack. Our business has hundreds of suppliers and thousands of customers so we needed a highly robust structure and that’s exactly what was delivered by Julien, Jen and the RL development team. The bonus was that they were great to work with! We strongly recommend them for your web & app development needs.

Jordan & Rhys Rogers

Founders, Sydney

Beforeyoubuy.com.au

Aunty Grace has worked with RocketLab for several years, starting with the initial design and development of our website. Their team delivered a site that met our expectations, and they've continued to assist us in refining and enhancing it over time. They are dedicated, creative, and technically skilled, helping to ensure our website looks good and functions smoothly.